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Advertising

Identify the target audience — think beyond the demographics, consider lifestyle, consider a relationship with the brand or the category

Super Bowl Ad Analysis
Select an ad from 2020’s Super Bowl
➤ Provide a brief descriiption of the ad
➤ Identify the target audience — think beyond the demographics, consider lifestyle, consider a relationship with the brand or the category
➤ What insight drove the ad — (Insight – a simple truth that applies to a significant set of your target audience; the inspiration)
➤ CTA — Call to Action
One page

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