Should a company spend thousands of dollars a year on a training program without trying to assess the effectiveness of the program?
Should a company spend thousands of dollars a year on a training program without trying to assess the effectiveness of the program? Let’s say you get a position following graduation with a company that asks you to evaluate whether or not a particular training program is worthwhile. Would you know where to start? This exercise will help you think through the different components of training evaluation.
Instructions: Read the following training evaluation problem, then carefully answer the questions that follow. Before beginning, you should be familiar with the four levels of criteria for evaluating training programs.
Training Evaluation Problem
Product World has recently designed a training program for their employees on crime prevention. Employees will attend a two-hour workshop designed to train them to watch for shoplifters. They will also be taught procedures that should be used when identifying a potential shoplifter. You are called in to help the company evaluate the effectiveness of their training program. You decide to evaluate the crime prevention training program with the four criteria. You are now sitting down to brainstorm how you can best go about doing this.
First, describe how and when you will assess reaction criteria. Write at least three questions you would use to assess this level of criteria.
Now describe how and when you assess learning criteria. Give some examples of the types of questions you will use to assess this level of criteria.
Carefully describe how and when you will assess behavioral criteria.
How will you assess results criteria? What are some aspects of the training program that will have to be documented as expenses? What are some aspects of the training program to document that may result in economic gain?
Remember the suggestions from several previous assignments to search the Internet (e.g., using scholar.google.com) to find research articles or other information on the given assignment. Here is the URL for one example of an article on An Experiment on the Prevention of Shoplifting by David Farrington and colleagues: http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.375.6451&rep=rep1&type=pdf
Note to pay special attention to providing details concerning the data one would need to evaluate the impact of the mentioned shoplifting prevention training program. This will require you to refer back to some of the information regarding research issues from early in the semester.