Why is this issue important to the target audience?
Pick a 2022 Super Bowl Commercial that you believe carries a message advocating a specific social or political issue, and evaluate it as to whether it is a hit or miss and why.
Does the company stand for it? Mission statement?
Does it speak to the target audience? cultural insensitive? Why is this issue important to the target audience?
Explain why it is a hit or miss. What’s the media reaction to it?
This is the commercial here >>>> https://www.youtube.com/watch?v=PqgaQ9WnJSI